A new video created by TGS to raise awareness of LGBT issues in Northern Ireland has received a response akin to that of first tasting marmite. The satirical video parody of the Northern Ireland 2012 advert “Our Time, Our Place” got a mixed response from The Gay Say fans on Facebook when it went live on Friday. Most people loved it, some of you hated it and others thought it was a tad tasteless. Hmmm… maybe the marmite analogy wasn’t quite as fitting as I’d thought.

The twist on the Northern Ireland advertising video was made in response to a similar video created by residents in Indiana outraged by Governor Mike Pence’s decision to sign the state’s Religious Freedom Restoration Act into law at a private ceremony last month. The legislation is very similar to Paul Givan’s proposed conscience clause bill. The Indiana video went viral online raising a huge amount of much needed awareness. The conscience clause and the religious freedom act are both viewed as loopholes allowing businesses and services to discriminate freely against the LGBT community without legal consequences.

TGS thought it would be a great idea to produce a humorous Northern Ireland version of that video in order to shine a much needed spotlight on the conscience clause proposals. The 2 minute video mentions several of the more prominent headlines circulating in the media in the last year including the “gay cake case”, the ban on gay men donating blood and the DUP’s marriage equality blockade. There is also a reference to comments made by first minister Peter Robinson last year in defense of Pastor James McConnell’s disturbing attack on Islam. The first minister initially defended the pastor’s remarks describing Islam as “heathen” and “satanic” but later apologised and clarified that he would have no difficulty in trusting Muslims “to go down to the shop.”  northern ireland is a great place to be a bigot

Myself and others believe that these stories are pretty horrifying to read and see in the news, not only for the local people they affect but also for the worldwide community. With the advent of a world interconnected by social media on such a massive scale it doesn’t seem to take long for some of these comments to sweep across the globe. What kind of message does this send out about Northern Ireland as a nation? Will this present the idea that we are a friendly, inclusive nation who value and respect each other’s equality? Or will this reinforce the idea that NI is still a backwards den of intolerance, divisiveness and segregation? I fear that people will be swaying more in favor of the latter view considering this recent torrent of bad publicity. Based on the speeches and remarks from Northern Ireland’s more outspoken anti-lgbt+ politicians, groups and representatives it wouldn’t be unrealistic to think that some people will believe our politicians are making Northern Ireland a place where it is o.k to be a bigot. The consequences of this type of thinking are unbelievably and painfully far reaching on a regional, national and international scale.

The Gay Say video merely condenses a lot of important issues into one short clip and a few people appear to have found it as hard hitting as a Northern Ireland road safety advertisement. However we feel it is a much needed summary and overview nonetheless because it highlights how this combination of news can affect perception. The unfortunate reality is that the issues in the video are only at the tip of the iceberg.

The definition of a bigot refers to a person intolerant of those holding different opinions. Massive headway has been gained in terms of changing the opinion that bigotry is a thing of the past in Northern Ireland but there are clearly many people stuck in that past.

Check out the video below:


Responses to the post on Facebook were extremely varied in support for and against the video. Motor cyclists, swimmers, golfers and the people of Northern Ireland aren’t once referred to collectively as bigots as some have suggested. Riding like a bigot does not imply all motorcyclists are bigots. Check out some of the comments below:

  • “Norn Iron. Come for the sectarianism, stay for the bigotry”
  • “Excellent Anti-Bigotry Video about that “great place” Northern Ireland”
  • Oh can no one enjoy satire anymore? I feel like there must be two videos here for people who are looking for an issue. I definitely didn’t get the impression that the video wanted to portray NI as an exception.
  • “There are still many equality issues to campaign for, not just across the world but in our own UK, perhaps it’s something to remember when it comes to deciding where to place your cross on 7th May”
  • “In this day & age, why am I, my partner & so many people like me being discriminated against in my home country?? This country is so bloody backward, but it’s ok for our so called polictitions to have extra marital affairs etc, that’s accepted as ok!!!! Really unbelievable country to live in, I must see a doctor & see if he or she can make me a heterosexual, be great wouldn’t it??? NOT”
  • “I’ve been giving off stink about here earlier and this video just sums up my opinions.”
  • “It was only a matter of time! I hope the judge in the Asher’s Bakery trial makes the right decision!”
  • “So True, So Sad”
  • “Lol! Bit of a shame this is pretty true, but sure one day we’ll get there…”
  • “How dare you produce a video that labels an entire country, my country, bigoted based on the beliefs of a few. It is highly offensive & should be removed. It is disgusting, you should know better!!”
  • “Some folk are getting mighty touchy. It is true that NI has many folk that aren’t bigoted. Unfortunately we have lots that are and it seems many of those in positions of power are unashamedly bigoted. This bigotry isn’t only directed solely at the LGBTQ community. Essentially this place is a backwards hole in some respects and great in others. Pretty much like most other developed countries are.”
  • “I think the point of the video was to highlight the fact that the government is looking to actively make this a country where its ok to be a bigot (the conscience clause) . Saying its not as bigoted as other places is fair enough but you don’t deserve a prize for not being as shit as other places! Its satire take it as such.”